Alien: Covenant
Lack of Promotion for ALIEN: COVENANT North of The Border!

Lack of Promotion for ALIEN: COVENANT North of The Border!

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PraetorianMember2674 XPMay-06-2017 1:13 AM

The impression I have is that there has been a surprising lack of promotion and advertising for ALIEN: COVENANT in Northern Scotland.

I did spot a bus (with the correct advertising on it's side) a couple of days ago.

With the exception of one trailer on FOX, I have not seen a single televised trailer or TV spot. However, I do work at night so that could offer some explanation for this!

Considering that the film is being released next week in the UK, I was expecting much more in the way of promotion.

Michael Fassbender appeared on last nights Graham Norton Show, but not until towards the end of the show and there was a short scene shown, with not much time spent on discussing the film.

Apparently Michael Fassbender had come straight from the London World Premier (before the film was actually shown), to be on the show. So that would explain his late arrival and short lived appearance.

When I attended the A L I E N Day showing of Prometheus and Alien DC there were no special collectors giveaways, no collectible ticket, as promised with the purchase of the Alien Superticket and no posters handed out.

I'm hoping there will be at least a poster giveaway when I see the early release showing of the film on 11th May! 

Have any other UK members had this experience?


"Let The Cosmic Incubation Begin" ~ H.R. Giger

5 Responses to Lack of Promotion for ALIEN: COVENANT North of The Border!


FacehuggerMember357 XPMay-06-2017 5:35 AM

It is the same in the North West. There is a distinct lack of advertising. I put it down to the constant barrage of election debates that have swamped local media. That said, there is no excuse for some decent poster advertising. Most people I know tend to get their info from the internet these days and word of mouth. I would expect that there should be greater coverage from tabloids in this Sunday’s press.

Deep Space

FacehuggerMember320 XPMay-06-2017 5:50 AM

I'm SW England and only saw my first billboard advert this week.  Maybe one on a bus as well iirc.

I have to admit a tiny bit of wee came out . . . ;) 


DeaconMember10416 XPMay-06-2017 7:37 AM

From the Midlands and i would assume the UK will be getting the same TV spots and Trailers, a lot of these TV Spots and Trailers we see online are and have never been on UK TV

As far as Advertising a few Buses have the Poster since about end of March Early April so about 5-6 weeks and a few Advertising Boards have the Poster Pasted on them.

London has had more things covered to Promote the movie though :(

I think its a disservice to Alien Day Ticket Holders up North who dont get the same give aways as others.. thats not fair at all.

But then London does take Priority and maybe they never produced enough Goodies to go around, which is a shame.

R.I.P Sox  01/01/2006 - 11/10/2017


PraetorianMember2674 XPMay-06-2017 8:48 AM


It's always been the same regarding give aways for films up here. Back in October 2004 when the A L I E N Directors Cut was released in UK cinemas we got nothing.

People in London etc got lots of free giveaways, there was a DVD, dog tags, posters and other goodies. I managed to buy a copy of the DVD and a set of the dog tags online later, but it's hardly fair!

Still, when it comes to my favourite film, need outweighs cost! ;)


"Let The Cosmic Incubation Begin" ~ H.R. Giger


PraetorianMember2674 XPMay-06-2017 8:54 AM

Hahah Deep Space I can understand your reaction!

In my case it was surprise at finally seeing some advertising. I was thinking *about bloody time!* :)


"Let The Cosmic Incubation Begin" ~ H.R. Giger

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Alien: Covenant is a sequel to 2012's Prometheus as well as a prequel to 1979's ALIEN. Alien fans looking to know more about Alien: Covenant should check back often. is an information resource for film enthusiasts looking to learn more about the upcoming blockbuster Alien: Covenant. Providing the latest official and accurate information on Alien: Covenant, this website contains links to every set video, viral video, commercial, trailer, poster, movie still and screenshot available. This site is an extension of the Alien & Predator Fandom on Scified - a central hub for fans of Alien and Prometheus looking to stay up-to-date on the latest news. Images used are property of their respective owners. Alien: Covenant, Prometheus and its associated names, logos and images are property of 20th Century Fox and are in no way owned by Scified and its related entities. This is a fan-created website for the purpose of informing and exciting fans for Alien: Covenant's release. If you have any questions about this site, its content or the Scified Network in general, feel free to contact Scified directly.

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